Digital marketing

Digital marketing

Course description
Course Duration
Placement Training
Student Beneficts

Digital Marketing is the manner of affecting the visibility of a internet site or a webpage via the search Engine. it's far frequently referred to as , ‘natural’ or “Earned” resulsts . seo is of immense help to maintain the internet site on pinnacle of the search engine’s listing. Our superior seo course imparts know-how and facilitates a professional to develop the talent to use keywords, to gain capacity visitors to the website. it's miles vital for a business to rank well and to grab the eye of search engine site visitors.

  Kick start a stellar career as a digital marketer



There are over 450 million internet users in INDIA alone. Out of these about 80% of the users go online through their mobile phones and this makes Digital marketing as the fastest growing industry of the present era. As digital marketing is expanding rapidly, it has produced lacs of job openings for the job seekers. On the current marketing scenario, people are moving from traditional to digital marketing and in fact it is right to change from conventional marketing strategies to the digital one. Given the rate at which the companies are moving forward towards digital solutions, the future for traditional marketing is bleak and the digital marketing jobs are seen increasing at a rapid rate.

Digital world can change everything because it is more reliable, practical and less time consuming. Mundane daily chores can be digitalized at the click of a mouse and with less time.

Let’s go digital!

·         Traditional is expensive. That’s true; because traditional marketing is time consuming and at the same time only some people can be targeted through traditional marketing but with digital marketing you can have a global reach. One email can be sent to so many people without much expense. That’s the power of digital marketing.

·         Google Analytics is a useful tool. Results can be tracked, monitored, surveyed at the ease of your own by using tools like Google analytics.  You can track any customer anywhere and survey their response rate.

·         Digital age is here. You can go global with your digital career. Internet users are increasing day by day. Network companies like Jio, Vodafone have created an evolution in the era of digital marketing. There are so many new digital marketing career openings.

The bottom line is that digital marketing era is prominent and businesses are looking forward to join the trend.


How digital marketing can help you?

1.     Build business: you can build your own business using the latest techniques of digital marketing. It can increase your sales and produce paramount results.

2.    Freelancing: you can start your own blog, or do projects as a content writer, video marketer and earn hefty amount.

3.    Digital marketing agency: you can build a digital marketing agency and earn per hour.  Digital marketing has many advantages.



You can explore the lucrative career opportunities in the field of digital marketing as one of the following:



1.     Digital marketing manager

2.    Content marketing manager

3.    Inbound marketer

4.    Social Media Marketing/ search engine marketing Expert

5.    Search Engine Optimizer (SEO Executive)

6.    Conversion Rate Optimizer




1.Digital marketing managerThis post has high demand and gives you ample of opportunities to advance your career. Digital marketing manager is responsible to bring all the components of the whole digital marketing together in an effective way. They have to lead the digital marketing team and report to the VP of the company. They have huge demand and companies look forward to acquire more people in this position.

The pay scale is also favorable for them with salary ranging from 15 to 20 Lakhs INR per annum. But this salary range differs from company to company. It may be as high as 40 lakhs per annum or may be as low as 8 lakhs per annum is some small startups.


2. Content marketing manager:  If you are someone who has natural urge to writing skills and at the same time have an analytical skill, you are at the right place indeed! Being a content marketing manager implies managing the blog, sales page copywriting, email marketing, running campaigns, a little bit of PR, eBook publications, video marketing and sometimes guest blogging too. The best thing about content marketing manager is the salary and freedom to go for freelancing jobs which can assist them have money in a voracious way.

3. Inbound marketer: In digital marketing world of career, another high pay scale giving job is inbound marketer. An Inbound marketer can create a strategy for attracting customers. The inbound marketers are related to finding strategies in which you can attract people to read your content. So basically content writers and inbound marketers work hand in hand for executing the strategies together. Inbound marketing can help to get optimized organic results for your page and help to build SEO for your company or website. The career opportunities in the digital marketing field as an inbound marketer are indeed lucrative.


4. Social Media Marketing/ search engine marketing Expert

Social media marketing experts have high pay scale range because social media is gaining attention from every sphere. Whether it is Instagram, Facebook, Twitter, companies can run ads and advertise their products, thereby promoting the website content. Social media marketing expert are experts who can run ads in social media with their specific and witty strategies.

Search engine marketers and social marketing managers have goals to bring targeted number of leads and clicks from the marketing budget. Bid management, analysis, keyword research, ad copywriting, ad campaigns are run by these expertises. 

5. Search Engine Optimizer (SEO Executive)

The job of an SEO expert or SEO executive involves keyword research, user experienced optimization using Google webmaster tools. With good keywords one can get free traffic from GOOGLE Ads words campaigns. The job of an SEO expert involves finding the right keyword, user experience optimization, getting indexed pages; manage duplicate content and so on.

For example, is a well known SEO tool for digital marketers and webmasters. There are plenty of other tools which will help you improve your performance in the search engines.

6. Conversion Rate Optimizer

The art of increasing the conversion ratio with each stage of the marketing funnel is the job of a conversion rate optimizer and they can bring more traffic than anyone else.



The job of the CRO expert is to analysis the insights, find out which blog post has more views, which page has more traffic and then optimize the results for further growth of traffic. This is indeed a lucrative job but he needs to know few tools such as CrazyEgg which give insights on how people interact with landing pages and Optimizely which helps find out which color and text give better conversions.



Every company is hiring professionals from digital marketing area. Some of the top recruiters are mentioned below.

There are about 18 lac jobs at present in the field of digital marketing. In the upcoming years there is a possibility that the career opportunities can inc



·          For fresher, the salary starts from Rs 3.6 lakh/year. Sometimes it can go as high as Rs 4.5 to 5 lakh/year

·         For 5-10 years of experiences, the salary ranges from Rs 12-20 lakh per year.

·         For 10+years experience, it ranges around Rs 20- 50 lakh per year. Some cases it can tremendously increase from Rs 80 lakh-1 crore



Digital marketing is evolving and it is finding its place in the large, medium as well as small industries. You can be one of the digital marketers with the topmost skill which will bound the recruiter to hire you. Stand out and make a difference in your career with the ADVANCED DIGITAL MARKETING COURSE provided by SKETCH CAREER.


We strive to make your career bright.

·         You can learn all the modules under the esteemed guidance of industry experts who can train you, guide you and boost your career.

·         Learn and study with 100% practical sessions which will be held daily to bring the best out of you.


·         Get freelance support and get projects to improve your business.



Let us know which job opportunity made you curious and one thing is sure anyone can learn and earn from digital marketing because the career scope in digital marketing is abundant. For more details you can visit our website.


  • General 80 Hrs education classes
  • In magnificence, You Get In-intensity realistic knowledge on every search engine optimization subject matter
  • Weekdays training, different time slots
  • Weekend training, Timing are flexible
  • vicinity:In town

  • 100% Placement support
  • Assistance in Resume Preparation
  • Interview question and solutions
  • We conduct 2 Mock tests
  • Mock Interviews
  • Live projects

  • High Quality educators
  • Real Time Projects
  • 100% placement Assistance
  • Easy accessible location
  • weekly free Seminars
  • Minimum Batch Size
  • Free Google certification
  • Free website and Hosting 
  • Sketch career certification

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